YOUR ONLINE PRESENCE

The Online Presence is constructed on the World Wide Web or INTERNET

“With every eye on her, she managed to stand among all, powerfully and gracefully.”

In the virtual-era, everyone wants to be the “one” in its multitude; where others strongly acknowledge the presence of your online presence. “Degirati” do everything in their control to build their online presence and make efforts to get the hoards of followers in the virtual world.

I am going to do the same very easily and quickly without boring you guys!! It will be like a crash course for initiating this significant step of inaugurating your entrance into the digital world for any personal, social or entrepreneurship intentions. So, let’s Rock!

·         Clear vision about why you want it!

Yes, you set your goals, objectives and purpose very clearly. So you lay it down on the paper (Old Habit) about “Why’s” of starting your profile. What are your perspectives? What is the big picture or idea behind creating your online presence? You should be clear with what exactly you want to create and how it could help to achieve the goals that you have set.

·         Different is successful!

Do your research online about the trending elements. Participate in various relative forums to get the perspective of the people, get the feedback on a particular field and analyse all that you learn from them. Then, try to churn your mind mills to get something out of the box. Keep playing with the ideas.

Always remember, “Successful people don’t do different things, but they do things differently.” Your USP will lie in the creative and novel input that should spellbound the reader and would enhance and build your online presence.

·         Accessibility and response are the keys!!

You should put your contact details, your e-mail address (E-mailing is not outdated, it’s still ALIVE) and the snapshots of the Google Map elaborating your location. The latter is significant if it is for business point of view.

Be regular in answering the mails, commenting on the reviews and solving the queries. That would increase the credibility of your online presence.

·         Competition is addiction J

Freebies or coupons given to the visitors on your site such as “Lucky visitor number X”, conducting various competitions such as “Best Comment on a product” or “Best destination experience” or “Funny Videos or Dub smash”. Goodies always do wonders!!

Facebook, Twitter, Instagram, Whats app, You tube, Wordpress
All are means of creating and growing your audience

·         Faceless human- A Strict NO-NO

Put an inviting and smiling photo to which the readers could relate to. Do more personal interactions and build relationship with your visitors. Always comment by @<name> so that they don’t feel alienated.

·         Be Specific: Keywords play the music!

Optimize your social media accounts by adding the crucial keywords related to your online profile, Sharing the content and connect to the popular accounts that include those keywords again can do wonder in building your online presence.

That’s not all that I could offer, but for now, I think it is enough for a perfect start up and best of luck for all your ventures. Sayonara!